Targeting Key Words and Phrases
If your customers and clients can’t find you, they can’t do business with you. That is why, one of the primary goals of an SEO company in Boston, Massachusetts is to secure favorable positioning in search results for high value keywords. At DeBlasio New Media Marketing, we apply our experience-based insights and conduct in-depth research to determine which terms will result in the most conversions for your unique business. Trends in search traffic are constantly developing. Recently, phrases that contain voice commands like ‘near me’ have gained considerable popularity. We keep a close watch on the way people search so that you can stay one step ahead of others in your industry.
A key aspect of ranking highly in search engines for competitive terms is content. More specifically, informational and visually pleasing content on your website that features targeted phrases. Simply adding a list of keywords will not increase your search visibility – and could even result in your page being removed from results all together. Our in-house creative team of designers, copywriters and photographers work together to produce engaging content that seamlessly infuses selected terms. Prominent calls to action are placed throughout, motivating users to take the next step. We incorporate responsive design elements so that your website looks and functions properly no matter what device it is viewed from. Because everything on your website is tracked, you’ll know exactly what your SEO company in Boston, Massachusetts is doing to help you grow in real-time.